5/4/2023 0 Comments Klondike choco tacoThe backlash to the beloved treat's discontinuation has been passionate, swift, and widespread. "With the Choco Taco, you're getting the ice cream, cone, nuts, and chocolate with just about every bite." How have people reacted to the news? ![]() "When you eat a sugar cone, you generally eat the nuts, chocolate, and ice cream on the top, and then when you get to the cone, you're eating ice cream and cone," Drazen went on. "Mexican food was the fastest-growing segment of the food industry, and the taco was the most recognizable shape," Drazen told Eater. Around that same time, the now-defunct Mexican restaurant chain Chi-Chi's was sweeping the nation. As he reflected on the business during its off-season, Drazen was struck by the realization that Jack & Jill lacked its own unique, novelty ice cream offering for customers. The "legend of the Choco Taco," as Eater wrote years ago, first began back in 1983, when creator Alan Drazen was working in a management position at Philadelphia ice cream company Jack & Jill. We're very sorry for any disappointment!- Klondike July 26, 2022 We've experienced an unprecedented spike in demand across our portfolio and have had to make very tough decisions to ensure availability of our full portfolio nationwide. Unfortunately, the Klondike Choco Taco has been discontinued. The brand then cited the same demand and availability issues as Unilever, before apologizing to the despondent user for "any disappointment." Notably, Klondike had confirmed as recently as last week that single-serving ice cream tacos were still available to consumers, despite the company having pulled its 4-packs from the market last fall, reports The New York Times. Klondike also eventually confirmed the rumors that had been circulating online. "Unfortunately, the Klondike Choco Taco has been discontinued," it wrote on Twitter on Monday, in response to a customer that was practically begging for better news. "A necessary but unfortunate part of this process is that we sometimes must discontinue products, even a beloved item like Choco Taco." Unilever initially broke the news on Monday: "Over the past two years, we have experienced an unprecedented spike in demand across our portfolio and have had to make very tough decisions to ensure availability of our full portfolio nationwide," the company said in a statement to The Washington Post. ![]() Here's everything you need to know: Why now? Why us? A long-running staple of pool snack bars and neighborhood ice cream trucks, the Choco Taco is, for many, a reminder of their youth: a relic of days spent frolicking outside, ignorant to the concept of bills, the word "deliverables," or the acronym "EOD." And its demise, which Unilever (Klondike's parent company) has blamed on portfolio availability issues, has America's collective sweet tooth rearing its ugly - and apparently very nostalgic - head.
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